Its his first big launch collection after he graduated London College of Fashion MA since 2012, with support from GQ China
, Hong Kong based Kay Kwok
successfully dominate the show with the kick off showtime from the start of the London fashion week. Kay is famous for his strong tailoring with a twist of futuristic motif prints, this time he touched with a galaxy look-a-like sphere motif, with support with the strong two-piece print suit. Surprisingly, the collection is paired up with a long minimal knee-length knitwear with a flare soft leather trousers. The amazing bag design is also a buyer must-have list. As for the spectacular gladiator leather sandals, its a collaboration with Youngwon Kim
who just graduated this year in London College of Fashion, sums up the perfect Kay Kwok look. We also have a quick questions with him about his collection and his brand.
Describe your collection in 3 words.
KK/ Itinerant, Infinite, Invisible
How is the GQ China support started?
KK/ Everything started from an email: i was selected for a GQ china annual project which pushing young designer into an international stage.
What's the most challenging during this collection?
KK/ In order to finish the collection within a very short time - 25 full looks with bag and shoes designs in 2 and a half months. However, during the making process, I told myself that I deserve the change if I could finish it within this limited time. And I was so glad that I finally did it.
Your shoe collaboration with Youngwon Kim is a success. What is your next collaboration that you mostly want to do?
KK/ It was a coincidence, I saw Youngwon Kim's work one day and I emailed her asking if she would be interested in collaboration. And Um.... I have no idea at this moment. I want to have a collaboration with an accessories designer, though. :)
What's your next steps in terms of your brand development?
KK/ Seeking for partner who is strong in commercial aspect.
Source: Ge Zhang
/ google / Eva K. Salvi